Makeup can enhance a person’s natural beauty, allowing individuals to highlight their favorite features while softening those they may feel less confident about. This process of enhancement can lead to a profound sense of acceptance—embracing uniqueness and celebrating individuality. When people express themselves authentically through makeup, it fosters an environment where self-love and self-acceptance can flourish.
Individuals who feel attractive tend to exude higher levels of confidence in social settings. This confidence can influence how others perceive them, often leading to positive feedback and interactions. The beauty industry recognizes this dynamic, with brands continuously emphasizing empowerment and self-confidence in their marketing campaigns. Furthermore, makeup has the power to create connections among individuals. Shared experiences, whether through tutorials, beauty hauls, or makeup artistry, foster relationships and communities that uplift one another. Being a part of such a community can reinforce feelings of belonging and support, further enhancing self-confidence.
It’s essential to remember that while makeup can enhance beauty and confidence, true self-worth comes from within. The ultimate goal should be to celebrate one’s unique qualities, transcending societal standards and expectations. Makeup is a tool that can complement this journey of self-discovery and empowerment, but it should never define an individual’s value or self-worth. The relationship between makeup and confidence is a beautiful dance between self-expression and empowerment. Makeup serves as a medium through which individuals can explore their identities, boost their self-esteem, and connect with others. However, it is equally important to remember that confidence ultimately stems from self-acceptance and inner strength.
CREDITS:
Photography: Nina Holma @ninaholma
Make-up: Petra Stenhammar @petrastenhammarmakeup
Hair: Moona Narancic @moona.bymoono
Styling: Åsa Maria Camnert @asamaria_camnert
Models: Agnes Skoglund, Mikas & Lisa Linell at The Wonders @thewondersstockholm
Retouch: Linjepunkt
All pictures, skin prep and base: VERSO, Nourishing Cream – VERSO, Super Elixir – SENSAI, Glowing Base – SENSAI, Luminous Sheer Foundation

Lancome, Blush Subtil, 02 Rose Sable – Dior, Forever Glow, Luminizer, Pink Halo – Byredo, 5 colour palette, Corporate Colours – Lancome, Hypnose mascara, black – Charlotte Tilbury, Lip Cheat, Pillow Talk, – Dior, Addict Lip Glow Oil, 001 Pink


Left: Shu Uemura, Calligraphic eyeliner, black – Byredo, 5 colours palette, Fetes Noir – Chanel, Rouge Coco lipstick, 444 Gabrielle
Right: Dior, Diorshow 5 couleurs, Grand Bal – Chanel, Stylo Yeux, Noir Intense – Pat McGrath, Lipstick Mattetrance, Obsession

Lancome, Idole Tint, Liquid Eyeshadow, Desert Sand 02 – Dior, Backstage Rosy Glow blush, Rosewood – Chanel, Les Beiges, Tan de Soleil – Dior, Addict Lip Glow Oil, 012 Rosewood


Left: Byredo, 5 Colour palette Dysco – Lancome, Idole Lash mascara – Chanel, Les Beiges, Tan de Soleil – Dior, Backstage Rosy Glow blush, Rosewood
Right: Estee Lauder, Pure Colour Lipstick Matte, Thrill Me 699

Lancome, Idole Lash mascara – Pat McGrath Labs, Mothership Palette, eyeshadow Xtreme Black, Blitz Amethyst – Dior, Addict Lip Glow, 012 – Sensai, Supreme Illuminator – Dior, Backstage Rosy Glow blush, Pink

Lancome, Idole Tint Liquid Eyeshadow, 06 Canyon Clay – Lancome, Hypnose Drama mascara, Excessive black – Byredo, Lipstick Satin, Divorce – Sensai, Translucent loose powder

SENSE OF CONFIDENCE